Showing posts with label Analysis. Show all posts
Showing posts with label Analysis. Show all posts

Thursday, April 4, 2013

Reasons NOT to live in LEGO® City

CITY has always been one of The LEGO Group’s top selling themes and it is also my personal favorite. When given a glance, it seems like the perfect ‘boy toy’. What’s not to love about building your own city? However, when the demographics of LEGO® CITY are examined more closely, it seems like this place would be an absolute horrific place to live if you were a minifigure. Please take into fact that I have nothing against LEGO® CITY, it’s just that there is a stark contrast when it is compared to a city of our modern day and age. All of my information is taken from Brickset.com and only pertains to CITY sets released in 2012. When all of this is examined, the following are the results from my demographic census:

According to Brickset, there were 42 CITY sets released for 2012. Of these 42, 35 contain unique sets. In these 35 sets, there are 46 vehicles, 8 pieces of aircraft, 2 boats, and one uncategorized mine crane. This means there are 57 things with motors. Of the 46 vehicles, there are only 8 cars and 38 trucks. This means the ratio of cars to trucks is 1:4.75.

In the 35 sets, there are 84 people. Of these 85 people, it appears that only 11 are females and 74 are males. That means the female to male ratio is 1:6.73.

Of the 35 sets, 19 have to do with some kind of emergency: 11 police sets, 6 fire sets, and 2 hospital sets. Within the police sets, there are 8 robbers and 18 policemen, (no police women). We can only guess what these robbers are in jail for, (arson anyone?). There are also 12 firefighters. Of all of the minifigures, only 12 appear to be regular citizens, as opposed to working in some kind of profession. There are also only 5 crude buildings throughout the entire 35 sets.

Based on all of this information, we can draw some valid conclusions:

There are almost 7 males for ever female. 83% of the vehicles are trucks or vehicles for work. There are almost as many criminals as there are women. There are 5 crude buildings in the entire city.

Reasons not to live in LEGO® CITY
·         A large male population

·         A lot of pollution from so many trucks

·         Nowhere to live

·         Almost a dozen pyrotechnics constantly breaking out of jail

·         Only 7 trees, half of which are always on fire

LEGO® CITY needs some major reform before I would even consider living there. Safety, housing, discrimination, and health are my major concerns about LEGO® CITY. Until these things are fixed, and a government is established, I would not encourage anyone to move to this city. So where else could I live in LEGO® Universe? Chima? Nope, constant tribal fighting. Ninjago? Never, an endless battle. STAR WARS? No thanks, too much war for my tastes. Kingdoms? Too much feudal warfare. Galaxy Squad? No way, huge bugs! The only safe place seems to be Friends. It looks like it has everything CITY doesn’t: Trees, cars, housing, and no criminals. I can’t believe I’m saying this, but I would much rather live in Heartlake City that LEGO® CITY. I’d be surrounded by women, but hey, we all have to make sacrifices. J

Thursday, March 7, 2013

An Analysis of LEGO® Themes


Browsing through the LEGO® Shop at Home website on a regular basis will reveal many different play themes. Some stay around for years while some are online for only one year. At BRICKCREATOR, we have devised several categories in which themes fit.

Original Themes: These are themes that are based on The LEGO® Group's own trademarks and properties. There is no licensing involved with any of these themes. They are some of The LEGO Group's best selling themes.

Licensed Themes: Themes in this category require licenses from third party providers and are generally based around movies. They are some of The LEGO Group's best sellers and receive a fair amount of press coverage.

Themes can further be divided into these categories:

One Wave Themes: These are themes that only have one wave of sets and generally receive little marketing. While they usually contain some interesting sets, they are not the most popular of LEGO® themes.

Major Muli-Wave Themes: These are original themes that receive a moderate amount of press coverage and marketing. They generally go on for several years before they are discontinued. Themes can become Core themes after spending time in this section for a while.

Core Themes: These themes have been around for years and we know they will be around for years to come. These are some of the top selling themes and are loved by fans around the world.

Back Again Themes: These themes are usually licensed themes that are either released periodically with gaps in between releases or are absent for several years before reappearing.

If around long enough, themes may end up being in several categories.


Original Themes
 
·         One Wave
Monster Fighters
Pharaoh’s Quest
Dino
 
·         Major Muli-Wave
Ninjago
Chima
Kingdoms
Galaxy Squad
 
 
 
 
·         Core
Architecture
City
Collectable Minifigures
Creator
Duplo
Friends
Hero Factory
Games
Mindstorms
Technic

 

Licensed Themes
·         One Wave
Prince of Persia
 
 
 
·         Major Muli-Wave
Cars
Hobbit
Indiana Jones
Lord of the Rings
Teenage Mutant Ninja Turtles
Toy Story
·         Core
Star Wars
 
·         Back Again
Harry Potter
DC Super Heroes
Marvel Super Heroes
SpongeBob Squarepants